Among film photographers, Portra 400 is arguably one of the most praised color negative film stock- especially for portraits because of the way this film roll captures fine skin details.
I’d strongly advise you to pick up your 35mm Portra in a 5-pack like here on B&H or Amazon.
Watch how to shoot street photography with Kodak Portra 400:
(All photos in the post are shot with Kodak Portra 400 Color Negative.)

First, let’s get the price out of the way.
Kodak’s Portra 400 comes with a price and you pay for quality.
Portra 400 Portra 400
Portra 400 – 35mm rolls
You’ll usually find one roll of 35mm Portra 400 at around 9$ per roll.
Which makes the cost of shooting Portra 400 35mm around 1 dollar per 4th photo you take.

Kodak Portra 400, 120 rolls (Medium Format)
If you shoot medium format the prices per exposure doubles because you will only get 15-16 exposures out of one roll.
So you are looking at cost per exposure around 0.4 dollars. 1 dollar for every second exposure.
This will surely help you photograph with intention 🙂
Save money by getting the 5-pack Portra 400 120 rolls here on B&H or Amazon.

What about the Kodak Color Plus 200?
Kodak Color Plus is famously known as ‘The Poor Man’s Portra 400’ and for good reasons.
If you compared Portra 400 to Kodak Colors Plus 200, you’ll find that it’s around 2.5 times cheaper than the Portra 400.
Whether the Portra 400 is the best Color Negative 35mm Film Stock, is very subjective. It’s around 2.5 times more than the Kodak Color Plus 200, so I guess it depends on your budget.
Also, check out my review of the Ilford HP5.