Frederik Trovatten

Photography by Frederik Trovatten

The Photographer’s Guide to Instagram & Marketing

In December 2017, I had 2700 Instagram followers on @trovatten.

Writing this, I have 12.000 followers which means my I’ve seen an increase around 1400 new followers per month or about 50 per day. A lot of my Instagram Tips & Tricks comes from this Instagram marketing e-book.

On my Instagram Marketing-list for photographers, I share all the tips (and kinda dirty tricks) that all the most popular Instagrammers are using.


It’s not anything crazy, and I think this growth is possible for most people who are willing to put in the time and effort.

Since I started this project, I’ve read, analyzed, bought E-books (this is my favorite E-book about Instagram Marketing) and searched forums for every Instagram Marketing Tactic, I could get my hands on.

In my Instagram-Marketing guide, I will go through.

Content: Creating better content

    1. What I do to make better Instagram Content
  1. When is the ideal moment for you to post?

Get better engagement

  1. Why Engagement matter
    1. How to increase your engagement rate
    2. How to hit the explore-page
    3. Networking
    4. Engagement-Groups
    5. Shout-out-for-shout-out
    6. Powerlikes
  2. How to use IGTV
  3. Tips & Tricks for Instagram Stories

Getting more Instagram followers

Marketing: Get Noticed

Hashtags

  1. What’s the impact of hashtags
  2. How do you find the hashtags you should use?

Inbound Channels

  1. Twitter
  2. Facebook
  3. Reddit
  4. Tumblr

SEO: Search Engine Optimization

PR: How to get press

All of these Instagram tips & tricks are apart of my Photography marketing guide.